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Tuesday, September 13, 2005

Get closer


Wouldn't it be better if the audience and film maker could get closer? Doesn't that happen with blogs? The world is becoming much more immediate. Instant feedback for text. Viewing figures for TV. QVC constantly monitor the phonecalls as every word is spoken and every graphic appears on screen. They 'talk' - at least in someway - with their audience.

Films seem behind on this. There is still that idea of the silver screen and the people on it are beyond reach. But now we know that all you need to be a celebrity is to go on a TV gameshow this seems a little out of date. We need to break the silver screen. Let's get on the same side as the audience. Work together. How can you make a flop if you've worked WITH your audience?

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